Despite tremendous achievements in research and unique achievements of numerous institutions in the health care sector, the challenges remain immense, as the current COVID-19 experience has shown. Communication, PR and marketing in the health care sector aim to sensitize the population to health-related topics, to inform them about the latest trends and developments and to communicate research results in simple words. The importance of communication in the healthcare sector has increased steadily in recent years. Life Science Communication works closely with medical associations, federal offices, cantonal authorities, pharmaceutical, medtech and biotech companies, clinics, homes and hospitals and has a strong focus on patient communication.
- Strategies and concepts in health care
- Pharmaceutical marketing
- Patient Support Programs
- Physician communication and advisory boards
- Conferences, conventions and trade fair appearances
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